Found 3 results
Author Title Type [ Year(Desc)]
Filters: Author is Grottke, Michael  [Clear All Filters]
2014
Agarwal, N., Grottke M., & Brem A. (2014).  A Unified Innovation Approach To Emerging Markets: Imperatives To Play And Win The Game. 21st International Product Development Management Conference Proceedings: Innovation through engineering, business & design.
2015
Agarwal, N., Grottke M., & Brem A. (2015).  Understanding Emerging Market Companies and Customers: an Empirical Study of Innovation Constructs for New Product Development. Proceedings of the 22nd Innovation and Product Development Conference Proceedings.