Contact
Universität Erlangen-Nürnberg
Lehrstuhl für BWL,
insb. Wirtschaftsinformatik I
Prof. Dr. Kathrin M. Möslein
Lange Gasse 20
90403 Nürnberg
Tel: +49 (0) 911 5302-284
Fax: +49 (0) 911 5302-155
New Market Entry: How to Internationalize a Web 2.0 Firm
| Title | New Market Entry: How to Internationalize a Web 2.0 Firm |
| Publication Type | 09. Teaching and Transfer Cases |
| Year of Publication | 2007 |
| Authors | Möslein, K. M., & Velamuri, V. K. |
| Secondary Title | HHL Open School Case |
| Place Published | Leipzig |
