Contact
Universität Erlangen-Nürnberg
Lehrstuhl für BWL,
insb. Wirtschaftsinformatik I
Prof. Dr. Kathrin M. Möslein
Lange Gasse 20
90403 Nürnberg
Tel: +49 (0) 911 5302-284
Fax: +49 (0) 911 5302-155
Integrating Strategy and Corporate Community Involvement in a Balanced Scorecard: Results from Action Research at Merck Thailand Ltd.
| Title | {Integrating Strategy and Corporate Community Involvement in a Balanced Scorecard: Results from Action Research at Merck Thailand Ltd.} |
| Publication Type | 02. Edited Books and Volumes |
| Year of Publication | 2009 |
| Authors | Hansen, E. G., Sextl, M., & Reichwald, R. |
| Conference Name | EURAM Conference, 11.–14. Mai 2009 |
| Conference Location | Liverpool, UK |
